We want to empower you to understand and own your wellness.
Your brain’s healing response releases neurotransmitters like dopamine, oxytocin, serotonin, and endorphins. Placebos work in clinical trials because they trigger your brain’s healing response. You can investigate your placebo response, by using clinical-grade placebo capsules.
We don’t think people should have to rely on pharmaceuticals to be well. In fact, we believe everyone should try placebos first.
Will placebos work for you?
Why take a pill?
Because you’re already conditioned to respond to pills through a lifetime of taking medicine, mostly in pill form.
Why take an inactive pill?
Because if you can feel better on you own, why wouldn’t you? Science doesn’t have all the answers on what neurotransmitters do.* Experimenting with your natural balance can be an important first step before making the decision to take synthetic chemicals.
When is it a good idea to take a Placebo?
Placebo treatments don’t work for everything, but research indicates that for many people they can provide effective relief for insomnia, stress, anxiety, aches and pains, and mental fog. Each of these symptoms has been linked as responsive to neurotransmitters.
We do not advise replacing your medicine with placebos.
Research indicates that adding a placebo to your ongoing treatment, under the direction of your doctor can boost the efficacy of that treatment.
We’re just asking… why?
There are decades of documented clinical research on the placebo response.* It is real, it’s physiological, and it has bedeviled researchers and drug makers, because some people get better with just placebos. It works even when you know it’s a placebo.*
We don’t see why that’s a problem, we think it’s a solution.
Should you start with a placebo?
Science says it works.
Pharmaceutical companies and doctors have shown placebos are effective in treating pain, anxiety, depression, and many other symptoms.*
In an anonymous survey, 60% of doctors confirmed that they prescribe placebos to their patients for certain symptoms,* in a portion of the cases with full knowledge of the patient.
Your first and best treatment.
Most symptoms clear up over time. Our bodies are made to heal. By taking a placebo when you first feel a symptom, your brain learns to associate the placebo with recovery, thus increasing your natural placebo response.
Why not start with a placebo?
Don’t take our word for it, read for yourself what these researchers and reports have found: